{"id":1910,"date":"2014-05-28T19:55:20","date_gmt":"2014-05-28T19:55:20","guid":{"rendered":"http:\/\/tellyourstoryinc.com\/?p=1910"},"modified":"2016-07-23T13:58:13","modified_gmt":"2016-07-23T13:58:13","slug":"tell-your-story-wins-business-marketing-association-b2-award-of-excellence","status":"publish","type":"post","link":"https:\/\/pairdesignchicago.com\/tellyourstory\/tell-your-story-wins-business-marketing-association-b2-award-of-excellence\/","title":{"rendered":"Tell Your Story Wins Business Marketing Association B2 Award of Excellence"},"content":{"rendered":"

Dispatches from BMA14: S<\/b>eries of Short Reports from the Tell Your Story Team at #BMA14 in Chicago<\/b><\/em><\/h4>\n

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\"TYS<\/a><\/p>\n

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The Tell Your Story team is delighted and honored to win a\u00a02014 Business Marketing Association B2 Award<\/a>.\u00a0 Last night we received an Award of Excellence in Content Marketing for our social media work for client\u00a0USG Corporation<\/a>. \u00a0Our nomination told the story how we planned and carried out a content marketing campaign to communicate\u00a0USG Corp.\u2019s emergence from the recession to audiences that matter: Contractors.\u00a0Builders. DIY-ers. Specifiers. Architects.\u00a0Designers. Building products dealers\u00a0and distributors. Employees. We worked to develop and share quality content to the USG community in locations across the U.S., Canada and Mexico.<\/p>\n

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\"USG

One example of social media activity surrounding USG’s new brand identity and sponsorship.<\/p><\/div>\n

\"B2B

#USGBuildIt activity on Twitter<\/p><\/div>\n

The B2 Awards is the Business Marketing Association\u2019s premier, international b2b marketing awards program honoring creative excellence and the best in strategy and style. This year’s B2 Awards received nearly 1,000 entries submitted from across the U.S. and nine other countries. That\u2019s a lot of b2b talent! We are thrilled to be recognized by the\u00a0Business Marketing Association<\/a>\u00a0and honored to work alongside other great Chicago agencies in doing great work for USG Corp. Many congratulations to our friends, partners and peers who were also recognized<\/a>!<\/p>\n","protected":false},"excerpt":{"rendered":"

Dispatches from BMA14: Series of Short Reports from the Tell Your Story Team at #BMA14 in Chicago       The Tell Your Story team is delighted and honored to win a\u00a02014 Business Marketing Association B2 Award.\u00a0 Last night we received an Award of Excellence…<\/p>\n","protected":false},"author":50,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[148,140,122],"tags":[339,340,168,280,188,144,135,126,130],"class_list":["post-1910","post","type-post","status-publish","format-standard","hentry","category-blog","category-business-marketing-association","category-tell-your-story-news","tag-bma14","tag-b2-awards","tag-our-work","tag-business-marketing-association","tag-usg","tag-chicago-bma","tag-b2b","tag-content-marketing","tag-social-media"],"_links":{"self":[{"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/posts\/1910","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/users\/50"}],"replies":[{"embeddable":true,"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/comments?post=1910"}],"version-history":[{"count":2,"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/posts\/1910\/revisions"}],"predecessor-version":[{"id":5448,"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/posts\/1910\/revisions\/5448"}],"wp:attachment":[{"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/media?parent=1910"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/categories?post=1910"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/tags?post=1910"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}