{"id":2213,"date":"2014-07-01T20:37:49","date_gmt":"2014-07-01T20:37:49","guid":{"rendered":"http:\/\/tellyourstoryinc.com\/?p=2213"},"modified":"2016-07-25T14:42:34","modified_gmt":"2016-07-25T14:42:34","slug":"bma14-looking-back-at-b2b-marketings-most-valuable-lessons","status":"publish","type":"post","link":"https:\/\/pairdesignchicago.com\/tellyourstory\/bma14-looking-back-at-b2b-marketings-most-valuable-lessons\/","title":{"rendered":"BMA14: Looking Back at B2B Marketing\u2019s Most Valuable Lessons"},"content":{"rendered":"

\"dispatch<\/a><\/p>\n

\n

At the end of May, the Tell Your Story team attended the three-day BMA14 Conference in Chicago, the largest B2B marketing conference in the world. We joined over 1,000 B2B marketers from over 400 firms to learn the latest trends, thinking, best practices and more about a wide variety of B2B marketing topics.<\/ins> Our team was on-site for the duration of the conference, working to share the most valuable takeaways with our audience through a series of blog posts and live-tweets. Check out our dispatches from BMA14 below!<\/p>\n

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\"Dispatch<\/a>You Should be Proud of your BMA Chapter Leaders\u00a0<\/a><\/b><\/p>\n

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By: George Rafeedie<\/p>\n

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Tell Your Story Wins Business Marketing Association B2 Award of Excellence<\/b><\/a><\/p>\n

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By: Ellen DePodesta<\/p>\n

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#BMA14 From Afar<\/b><\/a><\/p>\n

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By: Angi Day<\/p>\n

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Mobile Marketing Lessons from Facebook at #BMA14<\/b><\/a><\/p>\n

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By: Amanda Pollard<\/p>\n

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Business-to-Business is not Boring-to-Boring<\/b><\/a><\/p>\n

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By: Erin Neal<\/p>\n

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\"dispatch<\/a><\/p>\n

The Art of Social Selling #BMA14<\/b><\/a><\/p>\n

 <\/p>\n

By: Erin Neal<\/p>\n

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Taking Marketing from a Cost Center to a Revenue Center<\/b><\/a><\/p>\n

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By: Ellen DePodesta<\/p>\n

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Tripling Down at #BMA14<\/b><\/a><\/b><\/p>\n

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By: George Rafeedie<\/p>\n

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Watch out Kids! For B2B Marketers, Social Media is a Gateway Drug<\/b><\/a><\/p>\n

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By: Nicole Benzer<\/p>\n

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\"dispatch<\/a><\/b><\/p>\n

#IamGenC \u00a0<\/a><\/b><\/p>\n

 <\/p>\n

By: Amanda Pollard<\/p>\n

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Marketing So Good Your Customers Would Pay For It<\/b><\/a><\/p>\n

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By: Amanda Pollard<\/p>\n

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Emotions and the Customer Buying Process<\/b><\/a><\/p>\n

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By: Nicole Benzer<\/p>\n

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Joe McCormack on Profound Brevity<\/b><\/a><\/p>\n

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By: Ellen DePodesta<\/p>\n

 <\/p>\n

Healthy Habits at #BMA14<\/b><\/a><\/p>\n

 <\/p>\n

By: Erin Neal<\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

\"Dispatch<\/a><\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

At the end of May, the Tell Your Story team attended the three-day BMA14 Conference in Chicago, the largest B2B marketing conference in the world. We joined over 1,000 B2B marketers from over 400 firms to learn the latest trends, thinking, best practices and more…<\/p>\n","protected":false},"author":51,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[148,141,122],"tags":[339,280,169,144,135,126,128,129,130],"class_list":["post-2213","post","type-post","status-publish","format-standard","hentry","category-blog","category-events","category-tell-your-story-news","tag-bma14","tag-business-marketing-association","tag-tell-your-story","tag-chicago-bma","tag-b2b","tag-content-marketing","tag-integrated-marketing-communications","tag-public-relations","tag-social-media"],"_links":{"self":[{"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/posts\/2213","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/users\/51"}],"replies":[{"embeddable":true,"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/comments?post=2213"}],"version-history":[{"count":2,"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/posts\/2213\/revisions"}],"predecessor-version":[{"id":5476,"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/posts\/2213\/revisions\/5476"}],"wp:attachment":[{"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/media?parent=2213"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/categories?post=2213"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/tags?post=2213"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}