{"id":4937,"date":"2014-10-28T22:27:12","date_gmt":"2014-10-28T22:27:12","guid":{"rendered":"http:\/\/tellyourstoryinc.com\/?p=2727"},"modified":"2016-07-25T15:31:28","modified_gmt":"2016-07-25T15:31:28","slug":"the-story-is-everything","status":"publish","type":"post","link":"https:\/\/pairdesignchicago.com\/tellyourstory\/the-story-is-everything\/","title":{"rendered":"&#8220;The story is everything.&#8221;"},"content":{"rendered":"<p><a href=\"http:\/\/tellyourstoryinc.com\/wp-content\/uploads\/2014\/10\/Screen-Shot-2014-10-28-at-5.53.14-PM.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2728 size-medium\" src=\"http:\/\/tellyourstoryinc.com\/wp-content\/uploads\/2014\/10\/Screen-Shot-2014-10-28-at-5.53.14-PM-300x170.png\" alt=\"Screen Shot 2014-10-28 at 5.53.14 PM\" width=\"300\" height=\"170\" \/><\/a><\/p>\n<p>Without a doubt, one of the high points of <a href=\"http:\/\/contentmarketingworld.com\" target=\"_blank\" rel=\"nofollow\">Content Marketing World 2014<\/a> was <a href=\"https:\/\/www.kevinspacey.com\" target=\"_blank\" rel=\"nofollow\">Kevin Spacey<\/a>&#8216;s closing keynote. Storytelling was at the heart of his address, and he challenged all content marketers to tell better stories. During his presentation, he talked about\u00a0the three important elements of storytelling: conflict, authenticity and audience. Watch this video of\u00a0keynote highlights for\u00a0more words of wisdom\u00a0from Kevin Spacey:<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><iframe loading=\"lazy\" width=\"1100\" height=\"619\" src=\"https:\/\/www.youtube.com\/embed\/NJnP2wsgnoA?feature=oembed\" frameborder=\"0\" allowfullscreen><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Without a doubt, one of the high points of Content Marketing World 2014 was Kevin Spacey&#8216;s closing keynote. Storytelling was at the heart of his address, and he challenged all content marketers to tell better stories. During his presentation, he talked about\u00a0the three important elements&#8230;<\/p>\n","protected":false},"author":41,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[148,149,142,141],"tags":[307,355,136,134,126],"class_list":["post-4937","post","type-post","status-publish","format-standard","hentry","category-blog","category-marketing-news","category-interesting-things","category-events","tag-marketing-communications","tag-content-marketing-world-2014","tag-content","tag-storytelling","tag-content-marketing"],"_links":{"self":[{"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/posts\/4937","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/users\/41"}],"replies":[{"embeddable":true,"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/comments?post=4937"}],"version-history":[{"count":2,"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/posts\/4937\/revisions"}],"predecessor-version":[{"id":5509,"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/posts\/4937\/revisions\/5509"}],"wp:attachment":[{"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/media?parent=4937"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/categories?post=4937"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/tags?post=4937"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}