{"id":84,"date":"2011-01-21T15:02:00","date_gmt":"2011-01-21T15:02:00","guid":{"rendered":"http:\/\/tellyourstoryinc.com\/wpdev\/?p=84"},"modified":"2016-07-21T19:38:03","modified_gmt":"2016-07-21T19:38:03","slug":"entertainiment-with-strong-message","status":"publish","type":"post","link":"https:\/\/pairdesignchicago.com\/tellyourstory\/entertainiment-with-strong-message\/","title":{"rendered":"Entertainiment with Strong Message"},"content":{"rendered":"<p>I can&#8217;t get enough of this video from social media and SEM\/SEO optimization software company, <a href=\"http:\/\/www.hubspot.com\/\" target=\"_blank\">HubSpot<\/a>. It&#8217;s not just entertaining &#8212; very entertaining, actually &#8212; but it has an incredible message about the power of social media and generating leads. The video&#8217;s point is that old school outbound calling and direct marketing don&#8217;t work anymore by themselves. You need to create interesting content about your industry and share your points-of-view that your customers and prospects will want to read and view. The HubSpot software isn&#8217;t for everyone &#8212; I&#8217;ve never utilized it fully &#8212; but the message that they preach through their own PR and social media efforts resonates anyway &#8212; and should inspire those who aren&#8217;t in the social media game to develop their own interesting stories and start sharing those stories consistently through social media. (Or combination of social and traditional forms.)<\/p>\n<div class=\"videoWrapper\">\n<div style=\"margin: -48px 0px 0px 0px; padding: 0px;\">\n<h2 style=\"display: none;\">Entertainiment with Strong Message<\/h2>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<div id=\"schema-videoobject\"><object width=\"720\" height=\"420\" classid=\"clsid:d27cdb6e-ae6d-11cf-96b8-444553540000\" codebase=\"http:\/\/download.macromedia.com\/pub\/shockwave\/cabs\/flash\/swflash.cab#version=6,0,40,0\"><param name=\"src\" value=\"https:\/\/www.youtube.com\/embed\/4-lGe5MnBlY\" \/><iframe loading=\"lazy\" width=\"720\" height=\"420\" src=\"https:\/\/www.youtube.com\/embed\/4-lGe5MnBlY\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/object><\/div>\n<div><\/div>\n<p><span style=\"display: none;\">http:\/\/www.HubSpot.com\/mydemo<br \/>\nHubSpot&#8217;s Rebecca Corliss sings her heart out about the horrible life of an outbound marketer. <\/span><\/p>\n<p>What&#8217;s Inbound Marketing? http:\/\/blog.hubspot.com\/blog\/tabid\/6307\/bid\/29&#8230;<\/p>\n<\/div>\n<p><!--more--><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>I can&#8217;t get enough of this video from social media and SEM\/SEO optimization software company, HubSpot. It&#8217;s not just entertaining &#8212; very entertaining, actually &#8212; but it has an incredible message about the power of social media and generating leads. The video&#8217;s point is that&#8230;<\/p>\n","protected":false},"author":41,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[148,149,150],"tags":[],"class_list":["post-84","post","type-post","status-publish","format-standard","hentry","category-blog","category-marketing-news","category-social-pr-news"],"_links":{"self":[{"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/posts\/84","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/users\/41"}],"replies":[{"embeddable":true,"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/comments?post=84"}],"version-history":[{"count":2,"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/posts\/84\/revisions"}],"predecessor-version":[{"id":5320,"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/posts\/84\/revisions\/5320"}],"wp:attachment":[{"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/media?parent=84"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/categories?post=84"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pairdesignchicago.com\/tellyourstory\/wp-json\/wp\/v2\/tags?post=84"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}