“The story is everything.”

Without a doubt, one of the high points of Content Marketing World 2014 was Kevin Spacey's closing keynote. Storytelling was at the heart of his address, and he challenged all content marketers to tell better stories. During his presentation, he talked about the three important elements of storytelling: conflict, authenticity and audience. Watch this video of keynote highlights for more words of wisdom from Kevin Spacey:     https://www.youtube.com/watch?v=NJnP2wsgnoA&feature=youtu.be...

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Tell Your Story is on a Mission

We’ve thrown our hat in the ring for a Chase Mission Main Street℠ Grant, and we would love your support.  VOTE HERE. Or read more to learn more.   What is Mission Main Street℠ Grants?  Mission Main Street℠ Grants is a program by Chase that awards 12 small businesses grants of $250,000 to help grow their businesses.  The program is sponsored by Chase, Google and a diverse group of organizations.   To apply, each small business must create a business profile and answer five questions about their business that will be reviewed by panelists to determine the winners.  Tell Your Story has created a profile, which can be viewed here.  We also answered questions – in 500 characters or less – about Tell Your Story.  It’s sometimes hard answering questions in 500 characters, but I think we did a good job. If you agree, we would love your vote.   Tell us about your business. What...

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