Tell Your Story News – Page 2

June 27, 2014

In recent months, Tell Your Story has welcomed two new team members - Ellen DePodesta and Erin Neal. We can’t be more excited to have their expertise complement what we’re up to at Tell Your Story. And our clients agree. Ellen DePodesta Ellen has more than 20 years of experience in the B2B PR and marketing world with agencies in Chicago, Los Angeles and Cincinnati.From this experience and her work with heaps of clients, she has plenty to show for it. She has placed client stories in dozens of top-tier media outlets and news websites, and her clients have presented at national and global conferences and received honors and awards in workplace environment, business ethics, marketing campaigns and product innovation. Ellen has earned APR professional accreditation from the Public Relations Society of America, following in her parents’ footsteps, both accredited members of PRSA. She holds a Bachelor of Arts degree in journalism...

May 28, 2014

in Blog, Business Marketing Association, Tell Your Story News

by Ellen DePodesta

Tell Your Story Wins Business Marketing Association B2 Award of Excellence

Dispatches from BMA14: Series of Short Reports from the Tell Your Story Team at #BMA14 in Chicago The Tell Your Story team is delighted and honored to win a 2014 Business Marketing Association B2 Award. Last night we received an Award of Excellence in Content Marketing for our social media work for client USG Corporation. Our nomination told the story how we planned and carried out a content marketing campaign to communicate USG Corp.’s emergence from the recession to audiences that matter: Contractors. Builders. DIY-ers. Specifiers. Architects. Designers. Building products dealers and distributors. Employees. We worked to develop and share quality content to the USG community in locations across the U.S., Canada and Mexico. [caption id="attachment_1927" align="aligncenter" width="300"] One example of social media activity surrounding USG's new brand identity and sponsorship.[/caption] [caption id="attachment_1936" align="aligncenter" width="188"] #USGBuildIt activity on Twitter[/caption] The B2 Awards is the Business Marketing Association’s premier, international b2b marketing awards program honoring creative excellence and the best in...

May 19, 2014

in Blog, Brand Communications, Social PR News, Interesting Things, Events, Tell Your Story News

by Nicole Benzer

Seen and Heard at Digital Megaphone’s 6th Annual Social Media Masters Summit

#ICYMI #smms14 was a trending topic yesterday on Twitter. Not surprising when 150 social media masters conglomerate in one room, but it certainly speaks to the power of sharing engaging content. I was able to attend the 6th Annual Social Media Masters Summit hosted by Digital Megaphone in Chicago on May 15. The event hosted some of the best and brightest talent in the social world, with CMOs and social directors from brands like @Clorox, @BuzzFeed, @Threadless, @United, @ConAgraFoods, @Arbys, and @VanityFair, to name a few. If you want a marketing career that keeps you on your toes, social media is the route to go. The always-changing, never-static socialsphere is ripe with learning opportunities and challenges. It can be hard to keep up at times, but nothing beats the feeling that comes from seeing your social media campaign take flight. Speaking of learning opportunities, here are my key takeaways from the summit. 1. “Content...

March 25, 2014

in Interesting Things, Career Thoughts, Tell Your Story News

by George Rafeedie

Visiting Professional for the Week

[caption id="attachment_1843" align="aligncenter" width="225"] Jerry Sloan & George Rafeedie[/caption] This week I am the Jerry Sloan Visiting Professional of Public Relations at the E.W. Scripps School of Journalism at Ohio University. What an honor – and incredibly surreal. He was my advisor and professor when I attended OU in the early 1990s. I've loved keeping in touch with him since and am proud to serve in a teaching capacity this week in his name. Not only is Jerry Sloan a mentor to me professionally, but personally, since the day I met him, he has been a role model. He cares about his students, alum, his former colleagues and especially his family in a way that has been inspiring to me. Also inspiring, even to this day, are memories of lectures that made vivid imprints on our brains that helped us visualize what we could achieve in this great world of public relations and marketing...

January 21, 2014

in Blog, Events, Career Thoughts, Tell Your Story News

by George Rafeedie

Stories Shared With a Mentor

Stories Shared With a Mentor A Rick Segal tribute video from George Rafeedie. Read blog post here: I visited with old colleagues this past weekend and spoke at a tribute dinner honoring my former boss, mentor and friend, Rick Segal. Rick is one of the founders of HSR Business to Business, which now goes by the name of gyro. He is leaving the agency business to a higher calling of teaching at Bethlehem College & Seminary. Rick gave me two life-changing opportunities that helped shape me and guide me toward what I am today -- fulfilled. After nearly 20 years of knowing someone and 8 years reporting to them, a lot of stories emerge. There was the story of the stolen sausage. And of the Irishman and the turkey. And who can forget the quote from the cleaning crew that helped guide our work ethic philosophy? Of course, I couldn't leave out Boutros Boutros Ghali or Frank Bettger. And dancing....

January 17, 2014

in Blog, Interesting Things, Tell Your Story News

by Ellen DePodesta

The Tell Your Story family is growing!

We're talking about our very own Amanda Pollard, who's expecting her first child in February. If you know Tell Your Story, you know Amanda. She was the agency's first full-time employee and is an award-winning marketing and social media powerhouse who plans and executes some of our most visible and successful client campaigns. As she prepares for her pending arrival, the Tell Your Story team threw her a surprise baby shower to send her off in style. And speaking of style, you should see the adorable nursery she and her husband Ben designed and furnished in anticipation of their coming arrival. Please join us in wishing Amanda and her family the very best during this exciting time!...

November 26, 2013

in Blog, Interesting Things, Career Thoughts, Tell Your Story News

by Angi Day

Full Time Social Media and PR Specialist Wanted

We are looking for a full time Social Media and PR Specialist to join our team. We are looking for someone with 2 to 3 years of experience with a PR firm or marketing agency, in a similar role. The candidate would need the ability to work remotely, however, there will be shared office availability. Benefits would include a flexible and nimble work culture, health insurance, 401K and a competitive paid time off policy. We will be evaluating candidates based on the following criteria: Writing: We need someone with excellent writing and editing skills that is comfortable writing for business-to-business products and services like building products and trucking and financing and technology and home health care, and more. There is also opportunity for sports/sponsorship social media and PR work. The candidate must also be able to help write proposals, press releases and blog posts, and be able to summarize research and develop...

October 31, 2013

in Blog, Interesting Things, Tell Your Story News

by Angi Day

Tell Your Story is on a Mission

We’ve thrown our hat in the ring for a Chase Mission Main Street℠ Grant, and we would love your support. VOTE HERE. Or read more to learn more. What is Mission Main Street℠ Grants? Mission Main Street℠ Grants is a program by Chase that awards 12 small businesses grants of $250,000 to help grow their businesses. The program is sponsored by Chase, Google and a diverse group of organizations. To apply, each small business must create a business profile and answer five questions about their business that will be reviewed by panelists to determine the winners. Tell Your Story has created a profile, which can be viewed here. We also answered questions – in 500 characters or less – about Tell Your Story. It’s sometimes hard answering questions in 500 characters, but I think we did a good job. If you agree, we would love your vote. Tell us about your business. What...

September 24, 2013

in Blog, Interesting Things, Events, Tell Your Story News

by Angi Day

Amplifying Our Stories at #CMWorld

Tell Your Story was at Content Marketing World 2013 in Cleveland earlier this month, enjoying keynotes, break out sessions, Lunch and Learns and connecting with friends, old and new. Attendees had the opportunity to take part in some fantastic content conversations throughout the conference, whether they were on site and in person or following #CMWorld and watching the live streaming sessions from a distance. We're so glad Tell Your Story was there to be part of the “Amplify Your Story” dialogue. Here are a few of our favorite pictures from the conference. Visit us on Facebook to see more #CMWorld photos. [caption id="attachment_1629" align="aligncenter" width="614"] Joe Pulizzi and George at #CMWorld[/caption] [caption id="attachment_1632" align="aligncenter" width="368"] Jonathan Mildenhall of Coca Cola talks Liquid Storytelling[/caption] [caption id="attachment_1635" align="aligncenter" width="512"] George at the Rock and Roll Hall of Fame[/caption] ...

June 20, 2013

in Blog, Social PR News, Client News, Interesting Things, Events, Tell Your Story News

by Nicole Benzer

SVM Debuts New Brand Identity at #SHRM13

What annual conference connects over 15,000 human resource professionals to 800 exhibitors under one roof? None other than the Society of Human Resource Management (SHRM) expo! Tell Your Story had the opportunity to witness the excitement firsthand this week at the SHRM 2013 Annual Conference & Expo at McCormick Place. This year’s turnout was reportedly the largest in the show’s history—even the show’s Twitter hashtag, #SHRM13, was a trending topic on the social media site. With a guest speaker lineup including Hillary Rodham Clinton, Blake Mycoskie, and Mark Kelly and Gabby Giffords, hundreds of educational sessions, and a performance by Kelly Clarkson, there was undoubtedly enough to be excited about. However, the Tell Your Story team was most enthusiastic about the chance to work hand-in-hand with client SVM, a global leader in incentive and motivation solutions, in their booth. Over the past few months, Tell Your Story developed and launched an integrated...

Stories Shared With a Mentor

The Tell Your Story family is growing!

Amplifying Our Stories at #CMWorld

Contact

Follow Us