social media – Page 3 – Tell Your Story

January 6, 2014

in Blog, Social PR News, Interesting Things

“Click Farms” Become Global Business

For businesses just getting started on social media, looking to boost their profile, or heighten engagement levels, it can be tempting to purchase fake clicks, which can be purchased for as little as a half cent. While "click farms" have become lucrative in the social media industry, there is no upside for businesses who engage in this practice. According to Twitter's Jim Prosser, "In the end, their accounts are suspended, they're out the money and they lose the followers." Buying fraudulent clicks and follower accounts is a surefire way for businesses to lose all credibility in the social media world. Read on to learn how companies are cracking down on this trend. "Celebrities, businesses and even the U.S. State Department have bought bogus Facebook likes, Twitter followers or YouTube viewers from offshore 'click farms,' where workers tap, tap, tap the thumbs up button, view videos or retweet comments to inflate social media numbers." Read the...

November 26, 2013

in Blog, Interesting Things, Career Thoughts, Tell Your Story News

by Angi Day

Full Time Social Media and PR Specialist Wanted

We are looking for a full time Social Media and PR Specialist to join our team. We are looking for someone with 2 to 3 years of experience with a PR firm or marketing agency, in a similar role. The candidate would need the ability to work remotely, however, there will be shared office availability. Benefits would include a flexible and nimble work culture, health insurance, 401K and a competitive paid time off policy. We will be evaluating candidates based on the following criteria: Writing: We need someone with excellent writing and editing skills that is comfortable writing for business-to-business products and services like building products and trucking and financing and technology and home health care, and more. There is also opportunity for sports/sponsorship social media and PR work. The candidate must also be able to help write proposals, press releases and blog posts, and be able to summarize research and develop...

October 31, 2013

in Blog, Interesting Things, Tell Your Story News

by Angi Day

Tell Your Story is on a Mission

We’ve thrown our hat in the ring for a Chase Mission Main Street℠ Grant, and we would love your support. VOTE HERE. Or read more to learn more. What is Mission Main Street℠ Grants? Mission Main Street℠ Grants is a program by Chase that awards 12 small businesses grants of $250,000 to help grow their businesses. The program is sponsored by Chase, Google and a diverse group of organizations. To apply, each small business must create a business profile and answer five questions about their business that will be reviewed by panelists to determine the winners. Tell Your Story has created a profile, which can be viewed here. We also answered questions – in 500 characters or less – about Tell Your Story. It’s sometimes hard answering questions in 500 characters, but I think we did a good job. If you agree, we would love your vote. Tell us about your business. What...

June 20, 2013

in Blog, Social PR News, Client News, Interesting Things, Events, Tell Your Story News

by Nicole Benzer

SVM Debuts New Brand Identity at #SHRM13

What annual conference connects over 15,000 human resource professionals to 800 exhibitors under one roof? None other than the Society of Human Resource Management (SHRM) expo! Tell Your Story had the opportunity to witness the excitement firsthand this week at the SHRM 2013 Annual Conference & Expo at McCormick Place. This year’s turnout was reportedly the largest in the show’s history—even the show’s Twitter hashtag, #SHRM13, was a trending topic on the social media site. With a guest speaker lineup including Hillary Rodham Clinton, Blake Mycoskie, and Mark Kelly and Gabby Giffords, hundreds of educational sessions, and a performance by Kelly Clarkson, there was undoubtedly enough to be excited about. However, the Tell Your Story team was most enthusiastic about the chance to work hand-in-hand with client SVM, a global leader in incentive and motivation solutions, in their booth. Over the past few months, Tell Your Story developed and launched an integrated...

June 18, 2013

in Social PR News, Interesting Things, Events, Tell Your Story News

by Nicole Benzer

NeoCon: The Ultimate Paradise for Architects & Designers

If you’re an architect or designer, you’ve undoubtedly heard about and have likely attended NeoCon, the largest design exposition and conference for commercial interiors in North America. A show chock-full of inspiration and innovation, this is where creativity came to life for over 40,000 A&D professionals and over 700 exhibitors last week at Chicago’s Merchandise Mart. As a NeoCon newbie, I was amazed to see how celebrated and highly regarded the show is throughout the A&D community—truly a creative’s paradise. Whether you’re drifting through Steelcase’s colossal permanent showroom on the 3rd floor, exploring the exhibitor booths on 7 and 8, or trying to navigate the elevators and food court during the lunch rush, you can’t escape the sense of excitement and urgency from tens of thousands of people trying to soak it all in. Tell Your Story client, USG Corporation, was exhibiting their new Pixels Wall Mounted Panels so most of my...

February 21, 2013

in Blog, Social PR News, Events

by Angi Day

Social Media Preview at the Chicago Auto Show 2013

Social media has grown to play a major part in our lives; whether in the personal or business world, social media has made its mark and has proven its importance when it comes to communicating and promoting a message. On February 8th, we attended the 2013 ChicagoAuto Show for the Social Media Preview Day. While decked out cars and the latest in automotive technology were prominently showcased, the power of social media was the focus and spotlight of the day. In attempt to reach a bigger audience and promote the exciting schedule of events that cater to the media savvy, the Chicago AutoShow rebranded this day to a more Twitter-friendly, #SMP13 and #CAS13. As we walked around to each exhibit, it was hard to ignore the theme of new and innovative thinking, as each exhibit prided itself on being a “game changer” in the automotive industry. Although there were many vehicles that were...

February 4, 2013

in Blog, Brand Communications, Social PR News, Events

by Amanda Pollard

5 Ways to Maximize Trade Shows with PR and Social Media

Let’s face it. Trade shows are expensive. Between renting the booth space, paying for your team’s travel expenses, creating an attractive booth, printing literature, and purchasing giveaway items, trade shows can be a major investment and eat up a large portion of your overall marketing budget. So why not maximize your spend by using public relations and social media at the show? Here are 5 of the ways that we support our clients at tradeshows— before, during and after—with “SocialPR.” [caption id="attachment_1370" align="alignright" width="200"] Amanda facilitating media interview atGreat American Truck Show for clientOnRamp Transportation Services.[/caption] 1) Meet the press. Journalists in your industry are attending your trade shows and looking for new content to write about. Ask the show organizers for an attending press list and reach out to those journalists to set up appointments in your booth. Designate a subject matter expert to tell journalists about everything new happening with your company and...

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